LinkedIn

This guide walks you through the process of obtaining your LinkedIn Insight Tag from your LinkedIn account and setting it up in Beetle Tracking for accurate tracking of LinkedIn ad campaigns.

Obtain your LinkedIn ID’s

Step 1. Log in to LinkedIn Campaign Manager:

1. Visit LinkedIn Campaign Manager and log in with your LinkedIn account credentials.
2. Choose the ad account for which you want to set up tracking.

Step 2. Navigate to Insight Tag Setup:

1. Click on Account Assets in the top navigation bar.
2. Select Insight Tag from the dropdown menu.
3. On the Insight Tag page, your Partner ID is displayed. Copy this ID, as it will be required during the setup in Beetle Tracking.

Step 3. Find your Conversion ID:

1. In Campaign Manager, go to Account Assets > Conversions.
2. If you already have conversion actions created, select one and locate its Conversion ID.
3. If not, click Create a Conversion and follow the prompts to set one up.Copy the Conversion ID, which you’ll need for server-side tracking.

Note: The Partner ID is unique to your LinkedIn account and is necessary for linking the Insight Tag to your tracking setup.

Add the the ID’s to Beetle Tracking

Step 2. Log in to your WordPress Dashboard:

1. Access your WordPress website where Beetle Tracking is installed.
2. Go to Beetle Tracking:
3. Navigate to Platforms in the Beetle Tracking tab menu.
4. Locate the LinkedIn Integration Section:
5. Scroll down to LinkedIn and find the section for LinkedIn Insight Tag.
6. Enter your Partner ID and Conversion ID:
7. Paste the Partner ID you copied earlier into the Partner ID field.
8. Paste the Conversion ID into the designated Conversion ID field.
9. Click the Save Settings button to activate the LinkedIn Insight Tag.

Step 3. Push settings to Cloudflare (or Export settings and import manually)

1. Click the Push settings to Cloudflare button to push the new settings to your Cloudflare Zaraz.

That’s it! Your LinkedIn Insight Tag is now set up and fully integrated with Beetle Tracking. This ensures that your LinkedIn ad campaigns are optimized with precise, accurate data. If you have any issues, feel free to reach out to our support team: Contact support

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Additional information

You can add additional platforms to Beetle Tracking at any time. To do this, simply follow the same steps outlined in the final configuration process for each new platform you wish to integrate.

Important: Whenever you make changes in your Beetle Tracking plugin, be sure to click “Push Settings to Cloudflare” to ensure your updates take effect and are synchronized with Cloudflare.